Realtime Attribution Reporting

Your media is what an AI company calls its training data.
They did not ask for your permission to use or monetize it!
Attribution is how Sureel allows media owners like you to powerfully Protect, Control, & Monetize what you own.

Key Features and Benefits

Attribution Infrastructure

Every AI creation, traced back to the works behind it.

Sureel breaks down any AI output into the specific works that shaped it, track by track and contributor by contributor, each with its own attribution percentage.

This granular, multi-layer attribution is the infrastructure on which licensing runs. It adjusts to real usage and influence rather than a surface-level similarity check, so every rights holder is credited for how much they actually contributed.

It's what lets you license, set rules, and get paid at the level of individual works, not vague catalog-wide guesses.

Realtime Attribution Reporting

Get real-time insight into your attribution values, platform by platform.

The Sureel rights-holder dashboard gives you a live view of how your media is being used across AI platforms, with a dedicated breakdown for every company you license to.

Reporting is granular and dynamic: filter by time, date, place, platform, catalog, and creator, and watch values update as media is combined and recombined over time.

For companies that aren't licensed, Sureel can probe how closely non-licensed content can be recreated. This Attribution Likelihood tells you whether your data was used, even without a compliance agreement.

Multi-Layer Attribution

Attribution with control built in. Set the rules for how your media is used.

Sureel's multi-layer attribution measures what your media helped create, as it's being created, then hands you the controls.

You set the rules: thresholds, influence limits, notifications, and conditions that govern how much your media can be altered, combined, or diluted.

For your most valuable media, preserve its uniqueness by capping how far it can be stretched, thereby protecting its long-term value rather than letting it dissolve into the model.

Attribution Share

License on a new metric: your share of what AI actually creates.

Sureel powers dynamic licensing and monetization tied to what AI platforms charge for and create, with a dashboard for each company you license to, along with a granular breakdown of usage.

Attribution Share, your media's real contribution to new AI output, is the new economy beyond traditional market share, and should be licensed accordingly.

Rights holders of every size get clear insight into how their media drives new content, and can prioritize the catalog segments that matter most to each AI platform.